Pam’s Pictorama Photo Post: This is a Felix photo post only in the most technical sense. If you look carefully at the somewhat riotous print of the child’s outfit, you’ll discover scores of Felix-es marching up and down it, his tail in the ? and walking/thinking positions alt. I had high hopes that the little tin pail would be the Felix toffy one I have (and which I wrote about in a post which can be found here: Score), but sadly it is a non-Felix design. I am not sure about the stick the little boy is holding – my thought is that it is either a sort of carnival cane or a toy fishing pole? This kid was put in his most festive bib and tucker for this photo.

Mom and Dad are not exactly in beach attire, despite being perched on folding wooden beach chairs of their day. Dad has a full three piece suit and bow-tie and Mom in a dressy blouse with a scarf and skirt. All three are wearing industrial strength socks/stockings and heavy shoes that seem the antithesis of beach leisure wear, certainly by our standards today. Did they leave the photo studio and head down to the boardwalk? I think it is likely – the British of the period often seem to be in full holiday attire when visiting their beaches at this time.
The backdrop behind them is a fairly riotous beach backdrop of bathers and revelers, a large building I am guessing is a hotel, hovers over all. An arcade and boardwalk is shown, forever frozen in a painting depicting folks sailing and enjoying the beachy shore. This image is a photo postcard, although printed on flimsier stock than usual, nothing is written on it and it was never mailed, although much handled over the years.
The back of the card, which is frankly filthy, has some faded type which (when examined with magnified) appears to state, Oydes Photo Studios 50 Strand WC 20 High Street Southend Great Yarmouth & Branches. Not surprisingly, I guess, this turned up nothing much when I searched, except to see a (very) few photos of the thriving beach resort this once was during this period, with a sort of Atlantic City feel to it.
A period postcard showing the bathing pool at Great Yarmouth is shown below. It is enormous! While I think maybe some of the City pools here in the five boroughs of New York might be this large, I have never been in one or seen one in person this big. I wonder if it was filled with sea water rather than fresh?
Not unlike Atlantic City, this shore town also seems to have ultimately been turned over to casinos, and little of its boardwalk and arcade seem to have survived to the present day, at least from what I can find.

In the many photographs I have purchased and written about I am often struck by strong family resemblances among those posed. This is remarkably not the case here – I wonder if this is perhaps someone else’s child. They are happily posed, regardless of familial status.
As is frequently the case, these beachside photos (others for future posts are awaiting your enjoyment), bring me back to the seaside town where I grew up and long summer afternoons and evenings there, trying to win at pinball, whack-a-mole and other equally sophisticated games. The boardwalk at places like Long Branch and Asbury Park were already in decline by the time I was old enough to enjoy them – the one in Long Branch eventually burning down, maybe when I was in college or shortly after. I am sorry to report that there are no known photos of me at the Pier, perhaps because we usually went at night. (It was also a time which required film and we didn’t constantly take photos with our phones.) I knew I was catching the tail end of some kind of history even then though, and enjoyed every cotton candy filled minute of it.