A Visit to the Grolier Club: Birthday Cont.

Pam’s Pictorama Post: A colleague I am very fond of said that she believes that all Aquarians like to celebrate their birthday. I generally believe that Susan knows best about just about everything, but I am not sure about this. The secret about me and birthdays is that by nature I actually do not like them, however early on I decided that it was better to put some effort into turning that around and finding the best way to enjoy them.

Over time I have found a number of methods for cheering the sometimes bleak days of February – mostly filling the days with seeing friends and especially other Aquarian celebrants of my acquaintance. The pandemic made that a bit harder although there was at least one birthday dinner outside in the snow in February of ’21. At the height of this practice I think I had five or six folks I would see for lunch, drinks or most often dinner.

Coconut and pineapple birthday cake!

This year mom had a glorious coconut cake with pineapple filling made for the occasion. Luckily there were many folks on hand in New Jersey to help consume it, although I will admit to having made a few meals more or less of it myself. Mmmm! As you can see above – we had munched half of it before I thought to take a photo. (I did manage a piece home for Kim to try.) Also, there was breakfast at Edie’s Luncheonette (which I wrote about previously here) with a friend which also kicked the birthday week off right.

Breakfast at Edie’s Luncheonette is always a treat!

Yesterday on my birthday on an unseasonably warm day, I caught up with one of my favorite fellow Aquarians, Eileen Travell, and she joined Kim and I on a Manhattan mini-adventure to The Grolier Club. Founded in 1884 this club is an institution devoted to all things library, books and paper. It has had several New York homes over its long life and currently resides tucked neatly in a beautiful building on 60th Street between Park and Madison. (More information on it and these exhibitions below can be found here.)

From the Decorated Paper exhibit at the Grolier Club. Catch it before it closes in April!

As it happens two exhibitions I was interested in aligned and we were able to enjoy both, Pattern & Flow: A Golden Age of American Decorated Paper, 1960s to 2000s and Animated Advertising: 200 Years of Premiums, Promos, and Pop-ups. The decorated paper exhibition was based on the collection of the Met Museum’s Thomas Watson Library and curated by a former colleague, Mindy Dubansky. She did a splendid job and the exhibit is full of wonderful papers, but also tools of the trade and other fascinating bits. For you in New York or passing through, it is around until early April and I highly recommend it.

An early sample book from the decorative paper exhibit.

Oddly, these beautiful hand-painted papers seem to end up being used for very pedestrian ends – a familiar Kleenex box design, a box for a liquor. Kim and I agreed that somehow they have not yet really been employed in a way that fulfills their promise.

This exhibit reminded me of one years ago at the Cooper Hewitt on wallpaper. Kim and I started discussing that and while I could not find exactly what I was looking for I did find this post from them, based on their collection, and can be found at Wallcoverings. Fascinating!

This Little Orphan Annie premium was a favorite. I bet she has a deep collection of these premiums with so many great ones!

Next up was pop-up advertising exhibit. Featuring a portion of Ellen K. G. Rubin’s collection, a note online about the exhibition had caught my eye just in time as Saturday was its final day and it was fairly crowded as a result. I gather that Ms. Rubin is interested in all things pop-up and an online search reveals that her collection has somewhere between 9,000-10,000 pieces – so this was a small and select slice. The objects covered in the exhibition ranged over 200 hundred years, although it seems she has items that are far older in her collection.

You can see this one in action, flipping through NYC sites on the website devoted to the exhibit.

While the exhibition has closed it is still available by catalogue (which Kim purchased for me and represents the exhibition well), but also on their website. The nice aspect of the website version is that it also shows some of the objects moving as intended. This was also available in the exhibit by QR code but somehow watching the tiny image on my phone in the gallery was a bit frustrating.

I would have loved to see this Tom Mix Western Movie premium in action!

Finally, we were super intrigued by their shelves of Grolier Club publications for sale. Kim dug in and spent some time examining the lot. Not surprisingly considering their mission, their publications are expertly executed and an interesting lot and although not inexpensive, we may be returning for some of them.

For the record, I gave Eileen an Edie’s mug and she gave me a stunning daguerreotype which I will attempt to photograph and share at a future time – photographing dags is notoriously hard. This a a lovely image of a young girl.

The day wrapped with a trip down to 24th Street to nose around the flea market a bit. A few purchases were made (we did not purchase the photograph above, nor the bird statue behind it which was really calling Kim’s name), but more about that perhaps in a future post too. Eileen headed home and Kim and I settled down for a late lunch before heading back uptown, home to Deitch Studio, the cats and naps.

Nestlé

Pam’s Pictorama Post: It’s a sunny Sunday after a dreadfully rainy sleety snowy Saturday here in New York City. So I sit down to write with the sense of optimism that prevails on a sunny day after a rainy one.

Meanwhile, I have had this item in my possession for months now where it has perched on my desk, waiting to see what role it will play and what it will contain. I spotted it in a background shot of items being sold by @missmollystlantiques and she was willing to sell it to me. I especially like its glass top where the 2 cent price is posted. 2 cents!

Top view of the tin.

Pictorama readers know I cannot resist a good box. My post on a Krak-R-Jak Biscuit (also purchased from Miss Molly, the post can be found here, as I am one of those folks who still mails cards. The appeal of a box is like catnip to me – I’m equally bad about cabinets. (A post on one display case I bought a few years ago can be found here.) Things that can contain things seem like a win-win to me and I can always justify their purchase in my mind. For some reason I am convinced I always have space for them.

Snatched this up from an article about the early expansion in the popularity of chocolate after WWI.

A quick look at the Nestlé history reminded me that it is a Swiss company. Shortly after college I was working in a kitchen at the Drake Swiss Hotel in midtown and little Nestlé bars with the hotel’s logo proliferated so it shouldn’t be news really. I think it was the first time I had considered Swiss chocolate as an export. The company’s history starts with the merger of two makers of condensed milk and baby food in the 1890’s. The chocolate production and a role in the birth of milk chocolate, so says their site, follows in 1904.

Early advertising with kitties interested in the condensed milk product.

While always happy to consume it, as a child I nonetheless admit I found Nestlé a poor relation to my true heart’s desire Hershey; the hard working denizens of Pennsylvania would be glad to know I am sure. I liked the crunch (that model appeared in 1938) added to the Nestlé bars however, but they had a more delicate flavor than the robust explosion of a Hershey bar. I did go through a period of affection for Kit Kat bars, also made by them, while living in England. Again, it was the appeal of the crunch – great with a cup of tea for a pick me up in the afternoon.

This is probably pretty close to the earliest wrapper of my candy bar eating past. I will say that their Quik for making chocolate milk was my top favorite in that food category.

Frankly it has been a very long time since I have eaten either, the chocolate I am more likely to encounter these is a wider variety. Bags of Lindt, both milk and dark chocolate, have come my way as gifts recently; my mother has boxes of sugar-free chocolates at her house (surprisingly good, especially if you stick to the nut filled and caramels), the occasional organic bar from Whole Foods crosses my path. In fairness it should be noted that my diet does not allow for the unabashed eating of chocolate however, having found that eating chocolate leads to ultimately eating more chocolate, leading to more of me.

The best remaining side view of the box.

Despite my childhood loyalties, this tin tickles me. Your 2 cents could buy you a plain or almond “block” of chocolate – two sizes shown on the side of the tin, nuts making the smaller (fatter?) bar. Sadly only one of the painted sides is still in relatively good shape, jolly red and yellow paint. For some reason the magic of reaching into the glass top container and pulling out a chocolate bar is still evoked when I look at it. Perhaps that is why I have had trouble filling it with any of the mundane flotsam and jetsam of my desk. I am thinking I may take it to mom’s house in New Jersey where I am still constructing a home office for the days I am there. The accumulating pens and post-its may take up residence there, but the images on the tin tickling a desire for a treat.

I’ll Make ’em Laugh: The Spice of the Program

Pam’s Pictorama Felix Post: As promised, today we have a very Felix day! These two sheets were a long time coming to Pictorama. First they sat on eBay for a long time while I was distracted by other things, and then I finally purchased them and then it took several weeks for them to arrive. I tend to hesitate before committing to very fragile paper items, but in the end I claimed them as mine. I am spying a spot at the top row above Kim’s desk, a bit hard to access, but not too much light. Could be just right. They are great. Here we have Felix at the zenith of his come hither appeal plying his trade to good use.

Both of these sheets of advertising are from Moving Picture World magazines and I will admit that I find the cutting up of these journals to sell for separate pieces distressing, although I understand some are likely worth more for their parts individually. These are fascinating journals in their entirety and I have purchased many a copy of the ancient periodical for Kim, mostly from the ‘teens, and I believe there is even a bound volume of them in the house, that I dimly remember picking up as a gift for Kim, out of an apartment somewhere in Chelsea. These pages have been carefully removed by the staple being taken out of one and a clean cut on the other. The one emblazoned, Felix the Cat Cartoons is from November 21, 1925 and the other is from July 7, 1927.

In the first Felix shows all his moods, like an actor auditioning for a part: thinking, musical, angry, worried and intellectual. He is shown horizontal on all fours (in what I think of as a catty pose) and even chasing a mouse at the bottom. Although he might be going through his paces for this ad, he was already at the height of his fame and auditions were hardly necessary. Here he proclaims, Put me on your screen and see what a bright little fellow I am. My tricks will put your audiences in the best of humor – and I’ll make ’em laugh nine times as many times as a cat has lives. I’m doing it now in five thousand theatres. Felix And below that the added encouragement, Felix means extra profit for the showman who exploits him.

Felix had recently made the jump to Educational Films (the spice of the program) which is mentioned here prominently at mid-page, as is a produced by credit for Bijou Films, Inc. EW Hammond is presenting up at the top (President of Bijou Films) and of course Pat Sullivan gets a huge credit with Cartoons by right next to a Felix running right at it. (That’s a lot of credits for one animated cat, even one as big as Felix. Not surprising, but sadly of course, no mention of Otto Messmer, Felix’s true progenitor.) Felix made 20 cartoons in ’25 by my count via Wikipedia’s filmography (about half before switching to Educational Films for distribution that year), and more than 20 the year before alone so production was in full tilt and there was plenty to watch.

One real gem from 1925 that I uncovered while doing some light research on that year was a nifty full length cartoon made for Mazda Lamps, The Cat and the Kit. It is 98% cartoon with only a smidge of commercial and is definitely worth the watch below. The story follows Felix on his wedding day and the drama around the headlights on his car (called lamps at the time and were much more like lamps than the headlights we have now) which keep going out. He is forced to buy inferior replacements and those don’t focus – requiring Felix to resort to snatching the moon out of the sky – only to be told by a policeman that there is no driving with moonshine in the car!

I can’t resist detouring over to Mazda Lamps for a moment, I’m sure Kim and I are not the only ones still shaking our heads over the beautiful Mazda Lamp display uncovered awhile back on the television show, American Pickers. One is shown below from a site called Design is Fine. History is Mine.

The second sheet, from ’27, shows a parade of Felix-es bringing us all the short features Educational Film Exchanges had to offer. As an avid fan of silent shorts I recognize some – Larry Semon and Lupino Lane. (Kim knows more of them and reminds me that John Arthur was Darla’s father of Little Rascals fame. Remember, Feed ’em and Weep, featuring Mr. Hood on his birthday trying to eat his celebratory meal?) Some are a loss to me such as Tuxedo Comedies or Mermaid – evidently series of comedies that folks, such as Snub Pollard and Lloyd Hamilton, would have come and gone through.

Felix’s own shorts are listed at the top and the large sign he holds up front, mounted on a striped pole, is for Educational Pictures. Meanwhile, I especially like the sign which is pointing toward 1927 and ’28 at the bottom. Pat Sullivan only gets a signature credit here (as if he had drawn it). I see 26 films listed in 1927 for Felix so he was certainly going full steam. I include one below in order to give equal time to 1927, Whys and Other Whys, which kicks off with a soused Felix leaving a nightclub. Watch these while you can – these links to Youtube don’t seem to last forever! (Although a quick search may turn up another source if these have disappeared.)

We are invited to Fall In! and Travel with the leaders of the short features parade. The art on this advertising sheet is hotsy-totsy – it is always a favorite moment of mine within the cartoons to see a virtually never-ending cycle parade of Felix. If studied carefully, two Felix-es on the sheet have been a tad mangled, you can note that the second largest (holding the Lupino Lane placard) and one about mid-page (with the Larry Semon ad) have had a bit of what looks like ham-handed revisions around the eyes. Not sure what anyone was thinking to improve upon Otto Messmer’s genius. (Just a note as well that some of these Felix’es only sport whiskers on one side of their face.)

The back of the ’25 sheet sports an article entitled, The Bar-G Mystery, New Western Patheserial Now in Production (Kim checking that one out in a book now), and ad for the Charlie Chaplin release of A Dog’s Life to be released on November 22, and a rather terrifying ad for Buster Brown with Buster and Tige looming large. Short pieces appear on the recovery of Walter Hiers from an injury sustained during filming which almost cost him his hand according to the article, and announcing Clyde Cook to appear in a new comedy. The verso of the ’27 sheet is an add for volumes on photography by the folks at Motion Picture Photography – one for professionals and the other for amateurs.

Tommy José Stathes (@tomatitojose) has just released the latest in a series of brilliant Cartoon Roots DVD’s featuring some new restorations of rare early Felix cartoons! It can be purchased on Amazon here. I am on the edge of my seat waiting for mine to arrive. His earlier DVD’s are also being re-released and can be purchased here. A bit of a review of one of those earlier DVD’s can be found in a prior Pictorama post here. And on that note I believe I have kicked off the year of ’21 as a Felix friendly one – enjoy!