Margate Holiday

Pam’s Pictorama Photo Post: Continuing on from last Sunday’s British invasion with a photo from the resort of Bognor, our UK holiday larks continue today with this souvenir postcard which appears to hail from Margate. There is no indication of date on the back, and the only writing is in pencil in one corner On 1/2 stilts, but printed at one end is Sunbeam Photo Ltd., 82 Sweyn Road, Margate, For all orders by Post. When searched Google Earth photos shows the back of a brick building facing another road at approximately as 82 Sweyn Road is today – in the other direction one can see the ocean and beach at the end of a block of brick row houses.

If our bubble-headed friend in the striped pants is on half stilts, he must be pretty short to start with. And yet there is something about his legs that makes the stilt argument a logical one – oh, but walking on sand on stilts? Yikes. While he certainly isn’t a jaunty, giant stuffed Felix the Cat doll, he is a jolly fellow and I can see why these ladies are smiling and enjoying their photo op with him.

I guess I could stretch a point and say that his is a cat head, but I think we won’t try to put too fine a point on it. From the clothes of the women I would date this at the early 1940’s. Behind them a dandy looking ice cream shack and a man, set up in a beach chair, who appears to be leaning into the photo act as well.

For those of us in the New York area, summer seems to have come to a quick end into fall. It is often like that here – suddenly there are events everywhere, exhibition openings and concerts. Folks have returned from vacation and it is the adult version of buckle down back-to-school. Still, even the weather took a cool turn quickly this year, and although we are almost assured of an Indian summer we find ourselves eyeing the wool in our closet already. For me, this card grabbed me back for one last look over the shoulder at summer and vacation, cotton print dresses and kicking up our heels with a bubble-headed fellow on this long-ago beach.

Mousetown

Pam’s Pictorama Photo Post: Photos of off-model, hand-rendered Mickey and Minnies could make up an entire sub-genre of collecting. I have one other notable acquisition in my collection which I featured awhile back in Lost and Found Photo. While that barn-side painting was the whole show, this grinning Mickey and Minnie are using their come hither (and reasonably accurate) appeal to lend credence and atmosphere to this intriguing mini-mouse circus attraction. No traveling circus this – it appears to be a fairly solid, permanent sideshow feature somewhere.

On the back, written in red pen is, Ken Roden Decorator and Conjurer in Bognor for 50 years. In addition there are some handwritten notes in pencil which seem more contemporary, Bognor R5lE and in a different hand R12154. Bognor was a bit of a mystery at first until I found a seaside resort with a (rather splendid looking) continuously running sideshow several decades old in a town called Bognor Regis in England. It appears to be across and on the mainland from the more famous resort area the Isle of Wight. (The sort of seaside digs that would have featured the opportunity to pose for a photo with Felix? I like to think so!) A place called Butlin’s there claims to have a continuous sideshow that is 80 years old which takes us back to the late thirties and it could even be that sideshow I believe. I purchased this photo postcard from a US dealer, but there is additional evidence below that this is likely from Britain. Frankly I was surprised it turned out to be British – there’s something very American about it in my mind. Sadly, numerous searches for Ken Roden did not turn up a period reference to a person – it appears to be a common name. Decorator and conjurer is a fascinating combination as well. I wonder, he would decorate my house like Mousetown? Not an entirely unpleasant thought, but I may be in the minority on that one.

Having blown the photo way up I can read the signs pretty much in their entirety. The one over the door reads, Bring Daddy In (?) above the, Real Live Mice and below that, Showing All the Time. Behind the really scary clown lurking in the doorway is a sign that says MOUSE TOWN top entertainment…charging for…LITTLE SHOW with BIG APPEAL. Obscured over to the left is part of a sign which seems to read Fun for All and one at the bottom which alludes to something allowed – might I suggest perhaps cats not allowed? The entrance fee for Mousetown is noted as 6D, as per the sign on the upper left and the one below the seated clown, which appears to offer some sort of discount for children I cannot make out. At first I thought this meant $6 (way too expensive!), but then realized it is the British notation for their equivalent of 6 cents.

And finally – the tiny little mouse stage which we can just about see behind the clown! We cannot quite make it out (even blowing the photo up) except there are tiny ladders and some sort of stage/obstacle course for said talented, trained and performing mice. I feel I must confess that I belong to a category of people who perversely and illogically think mice are fine if they are pets, but they generally make me want to scream and execute a cartoon climb onto a chair, calling for Cookie and Blackie, if found in nature – such as our apartment, or an eating establishment as happened recently. I can however, easily imagine paying up and happily having a look at Mousetown’s offerings. Undoubtedly, I would have been treated to a performance of Busby Berkeley-like precision and mouse perfection, racing through their paces and end with a chorus line and perhaps even eking out a squeaky tune?

Ding Dong Kitty

Pam’s Pictorama Toy Post: Nothing like a toy post as a shot in the arm after a hard week of returning to work, summer already a fading memory! This splendid roly poly toy turned up in one of my searches and I was just nuts to get a hold of him. Much to my delighted surprise he still makes a jolly ringing noise when you move him back and forth. The cats and I were as charmed and entertained as small children when this arrived. For those of you who are not familiar with the term, roly poly toys are those that are weighted in the bottom in such a way that they pop back up when you push them down. I own a Felix roly poly I wrote about in my post Felix Roly Poly awhile back, and although he is splendid, he doesn’t make a wonderful chiming noise like this fellow.

He is so dapper! I love that he has that little walking stick, cravat and nice suit. The paint around his mouth has faded in such a way that he sports and big red grin. Cookie and Blackie especially like the sound he makes and come running to see what I am doing when they hear it. They aren’t sure how they want to play with (reads as destroy) this charming object, but they are very interested indeed.

As you can see from the label on his back, shown below, he is a pre-occupied Japan toy. Hard for me to pinpoint and I am open to suggestions. I feel like he could date anywhere from the ’20’s to the ’40’s from appearance. While I have had some luck with Google Image search on toys, all I got when I tried this photo was a bunch of (somewhat frightening) images of cats dressed up in Elizabethan style ruffs. Yikes!

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Long time Pictorama readers may remember my having professed some hesitation about collecting in the world of fragile celluloid (such as the aptly named post Fear of Celluloid), but this fellow actually seems fairly sturdy, despite his years and fragile material. Roly polys had largely gone out of fashion by the time I came on the scene in the mid 1960’s. However, I was entranced by a toy that worked on the same idea, a large blow-up clown (at least that is the one I remember), about as tall as I was, with sand weighting the bottom. You could push him over and he would pop right back up. I adored it. It seems a bit violent perhaps upon reflection. But still, when I look back on it, his refusal to stay down was probably a good message for me as a little kid.

Dress up Hijinx

Pam’s Pictorama Photo Post: It is hard for me to resist an interesting Halloween card. This one hails, at least most recently, from Pennsylvania. It is unused and therefore not dated, the seller places it at 1907-1912 which seems like a fair estimate. These folks put some real effort into their dress up play. For me at least the prize for best costume is tied between the polar bear critter being ridden by someone who looks like Miss Muffet, and that extraordinary black bird creature to the right. He is terrifying in just the right costume way. They do look as if they could be putting on a play rather than dressing for Halloween, although the storyline is far from self-evident. The season looks right for late October, but we can’t know for sure. (One wonders if eight copies were made of this photo postcard, one for each person – and if so, could others possibly turn up? Such things have happened to me before. See my post Cat Chair Photo Sleuth.)

Perhaps my interest in such cards has to do with the idea that I somehow always dreamed I would have the opportunity to participate in this kind of dress up. As a child I had certain ideas about what I thought adulthood would hold for me that I now realize were a bit strange – largely the product of reading a certain kind of early novel and many old movies. For example, I assumed that I would move to a city where I would eat in nightclubs that had live dance bands and served dinner to people in evening clothes. (Oddly, with my new job and Dizzy’s jazz club, I am belatedly achieving that in a sense, although no dancing and evening gowns would be an exaggeration.) I thought I would drink water glass size mixed drinks that seem to be generically referred to as cocktails (certainly don’t do that), and that I would go to dress-up parties with everyone in wonderful costumes.

Now, I didn’t necessarily think all these things would happen at the same time. I did think the costume parties would be when I was younger and the dinner dancing in gowns would come later. As it happens, I can only remember one interesting costume affair I attended as an adult. It was an opening for a Robert Crumb exhibit at a huge gallery and about half of us were in costume. I was wearing a turn-of-the-century velvet coat, a long black dress and a witches hat. It was an interesting evening – lots of people, food and drink. My date and I went in different directions immediately and I flirted with all sorts of people – must have been the witch costume at work. I seem to remember being disappointed that I didn’t see Kim there – we were just friends at the time, but I always looked for him at gatherings such as this. I guess part of me knew before the we caught up with us. And that, on the other hand, is the sort of the splendid thing you can’t possibly imagine when you are a kid thinking about what it will be like to be grown up.

 

Beach Cat

Pam’s Pictorama Photo Post: This photo turned up recently in a search and seems an appropriate one for the last waning days of this summer. The photo suffers from over exposure, but there was still something about it that grabbed my attention. When it arrived in the mail I was shocked to find that it is a quite small snapshot, about 2×3 inches. The woman in the water seems unusually tall – Kim joked that she looks like a mannequin and he is right. There’s something odd about the perspective that I can’t quite put in its proper place.

I don’t know about your cats, but I can’t imagine a world where mine want to go to the beach – let alone out onto a stone jetty like the one here, with water on three sides. I can only say it would be a formula for being scratched in the most notable way as the cat shot out of my arms like a bullet. However, this nice striped fellow is looking very at home indeed in the arms of his mom.  While swim fashions have changed, these folks are stylish and the woman has her hair done up in a scarf-held style of the day. I am interested in her swim shoes, if that’s what they are – the men in question don’t seem to feel the need to be shod in a similar way, but one does walk on all sorts of things in the water. It takes a moment to realize that there are two people at the end of the jetty, behind the man and woman most visible – just a leg, head and arm can just about be seen.

Where I grew up there were ocean jetties like this, but considerably broader, two to three times wider and long – this looks more like beaches I have seen further north in Connecticut or Massachusetts. In addition to the jetties on the Jersey shore, there are also broad, high seawalls (at least that what we called them) which contained the ocean from the strip of land and busy road during perennial flooding. This seems like a quaint idea now, as during a hurricane like Sandy the ocean managed to not only flood well over the seawalls, but cover them entirely, eventually meeting up with the river on the other side of the peninsula. As a child these walls seemed incredibly high and on the rare occasions that the ocean flooded high enough that you could see it breaking over the tops of the seawall to the child version of me it meant serious flooding indeed.

In the end, all this is to say there were an abundance of stone walls on the beaches, between the jetties and the seawall. My mother used to point out that a lot of stray cats lived amongst all the rocks – I guess there was enough for them to eat, vicious water rats being their likely mainstay. Evidently mom, cat lover extraordinaire, had tried to pet one of these veteran ratters once and was rewarded with some memorable scratches. She told the story to my sister and I as a cautionary tale, as we were both beach goers and cat lovers as tiny tots, likely to make the same mistake. As she pointed out, if they were dining on water rats they had to be a tough lot. I believe in subsequent years volunteers rounded up most of these strays and neutered and released them to reduce the stray population. Given the recent proclivity for extreme flooding in the area I hope this is true. However, I can’t think about them though without imagining a sweet, young, naive Betty Butler trying to pick up a wild cat of a jetty kitten.

A Pip of a Pip

Pam’s Pictorama Toy Post: It’s been quite a stretch without a toy post – mostly because I have not acquired any since my adventures in Shanghai, and that was more about the trip than the toy. I have written on the subject of the (now obscure) British comicstrip which emerged post-WWI, Pip, Squeak and Wilfred. My post Pip Squeak and Wilfred Perform, based on a postcard purchase, examines the strip in depth and my more recent Close Quarters which kicks off with my acquisition lust for a piece of furniture based on one of these characters.

Nonetheless, it was a splendid Pip toy that lead me to discover the strip in the first place, although I was unable to purchase him. Subsequently, I have bid on numerous versions of this toy and to my surprise I won this one and for a quite reasonable price. Pip is in such good shape I think buyers might have wondered if he was a re-issue of some sort. (The same seller is in fact selling a knitted version which may very well be newer – much to my shock patterns were sold for such things. I cover this strange DIY opportunity in a post here Homemade Mickey. Kim assures me, after having a sniff, that he does indeed have the smell of nostalgia.) Pip has a vaguely, early Felix-y air here, I believe.

Before we get too far into this post let me outline the comic strip for you a bit. Published in Britain’s Daily Mirror, written by Bertram Lamb (and signed as Uncle Dick) and elegantly drawn by A.B. (Austin Bowen) Payne, it is the ongoing story of Pip the dog dad, Squeak the penguin mom, and Wilfred the bunny boy-child, who form a family and live in a magnificent mansion called The Grange. (Where they are theoretically cared for by the aforementioned Uncle Dick, and a human housekeeper Angeline.) Pip was said to have been purchased for a half-crown from a dog’s home, where he was sent after being “arrested” for begging on the Embankment; Squeak was found in the London Zoological Garden although hatched in South Africa; and Wilfred who was found and adopted by them. (There are other characters and I am especially fond of Auntie penguin who is a bit frowzy with age and who has a penchant for money schemes.) Launched in 1919 one can easily imagine why a fatigued post-war England would embrace these characters and their whacky and low-key ongoing tales. It ran until 1959, although with the death of Lamb in ’38 and the subsequent defection of Payne in ’39 the heyday ends there.

I supply a sample strip from the ’30 annual below.

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Pams-Pictorama.com collection, from a 1930 Annual

 

For the few (really guys, two or three) people who read the earlier Pip, Squeak and Wilfred post you know that it has been a long held desire to have (at a minimum, let’s be realistic) one each of these stuffed toys. I have achieved two out of three for now with the acquisition of Pip. I have made many attempts at purchasing a Squeak which have yet to bear fruit – stay tuned on that. Meanwhile, I share a photo below my then recently acquired Wilfred rabbit during my recovery from foot surgery a few years ago. (Hence the large, red cast in the background – that’s me.) He is perched on one of my nice annuals – more on those below.

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Wilfred rabbit toy, recently arrived. Blackie and toy shelf in background!

 

While I have labored to no effect to work up much interest in this strip they were, in their day in Britain, as big as Mickey Mouse – spawning early merchandise which included not just stuffed toys and various figurines, but postcards, furniture, recreations of The Grange, records of songs, as well as annual competitions and gatherings across Britain. (My previous posts above include some Youtube footage of a parade and a short on the making of the strip.) Here I include a photo of the badge from their fan club, the GUGNUNCs below. WWI medals were also issued in the names of each of the pet family. The club was in existence until fading with Britain’s entrance into WWII.

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Pip, Squeak and Wilfred fan club pin, not in Pams-Pictorama.com collection

 

I have collected several of the annuals, my 1930 one below. I read them while trapped in bed, doped up with pain meds, after foot surgery a few years back. Still, to know me is to know that I have a tremendous capacity for enjoying juvenile literary fare – take my posts on Honey Bunch and Grace Harlowe, the Automobile Girls and the Moving Picture Girls Novels. It is a great avenue of relaxation for me. Kim began his vacation last week, so I am playing catch up and trying to quickly free my mind from my new job and responsibilities during this week running into Labor Day weekend – the most vacation I could manage with the new gig. Re-reading some of these seems like it might just do the trick and help relax my work-addled brain

For those of you who would like a bit more background on them, you might try Forgotten Comic Charaters; Pip, Squeak and Wilfred, an excellent online article. In addition, many of the strips are available online. I say perfect for these last, lazy days of summer.

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1930 Annual, Pams-Pictorama.com collection

Saucy Felix

Pam’s Pictorama: This pattern of Felix china has long attracted me and I have very much wanted to own at least a specimen example and now I do. It is Royal Rudolstadt made in 1925, or so it appears from what I read online, although this dish is unmarked. While the Felix-es around the edges look very regular and professional, there’s something sort of wonderfully wonky about the Felix face in the middle. I have always liked the way the figures around the edge look almost as if they would animate if you spin the plate. (They don’t.)

This set of dishes brings the tally of Felix china that I am aware of to three different designs. The others range broadly, from the one I wrote about in Living the Felix Life which is very professional looking and Felix is exactly the same on each to the one in the post here, Dishing Felix, which looks very much like it was copied freehand.

Today’s dish falls soundly between the others aesthetically and I assume it is a tea cup saucer. What a racy tea set this must have been! I have seen cups and creamers from it, but oddly never a tea or coffee pot. I believe pieces are also trimmed in yellow, green and blue and in fact this may be the first pink one I have seen. None of these dishes impresses me as having been made for children. I do believe I would be more inclined to have tea parties if I owned this full set!

I briefly considered buying these as high end cat dishes which, among other things, would make poor Kim a nervous wreck as he is often the one handling the dishes at feeding time. (I neither get up early enough, nor do I get home early enough for Mr. Blackie and Ms. Cookie it seems.) The kits have rather splendid cat dishes anyway and I have decided to show them here as well while we are on the subject. They don’t rise to the level of Felix Royal Rudolstadt by any means, but I think are definitely a step above plastic – and C&B are always happy to see them.

Three White Kittens

Pam’s Pictorama Post: This is another item dug out of the Pictorama archive. As you can see, it is quite fragile and frankly even the amount of scanning we did, as feared, seems to have injured it further. I do not have a clear memory of how I acquired it. At first I thought I bought it at a flea market, but no, it was a birthday gift from my friend Eileen shortly after I met her. It is odd in that the pages are not printed on both sides, so you have spreads of blank pages between those that are printed. Therefore it was unclear if it was complete with all its pages – in addition they are not numbered – however some quick research found a copy on Abe’s Books (you can own your own in significantly better condition for $75 at the time of writing this) and my copy does appear to be complete.

Three White Kittens was published in 1880 by McLoughlin Bros. Publishers, New York. McLoughlin was a publishing company founded in 1858 based on the new color printing methods for children’s books. They also produced board games and were eventually purchased and made a division of the Milton Bradley Company in 1920. Their game production ceased, but they continued to produce children’s books, paper dolls, linen books and the like for several more decades. A quick search on images shows a vast amount of this colorful material surviving in collections and archives today. The kitten theme was popular with the company and I supply another cover below. (I find it an interesting coincidence that both this one and my copy have handwritten notes at the top of the cover. This one a gift, and mine indicating ownership.)

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3 Little Kittens, not in Pams-Pictorama.com collection.

The writing, however, is quite not aimed at children. As Wikipedia expresses it, these are slightly bowdlerized or retold versions of children’s tales for a more adult audience. As a result, these kitten stories, told in rhyme, are of kits trying to eat someone’s bird, or gold fish. They have titles such as The Greedy KittenThe Cross Kitten, and The Disappointed Kitten. By way of example I offer a verse from The Disappointed Kitten below:

I flew to save my darling,
The dreaded foe in view, –
Oh! never fear, my birdie dear,
No kitten shall dine upon you!

Alas, for those of us who worship at the alter of the fluffy and adorable kitten perhaps not the feline attributes we most prefer to be reminded of. For the record, the kittens appear to be named, Tit, Tiny and Tittens, which appears at the top of each page of verse. Below are some of the illustrations from inside the book, a slightly different look, highlighting the hijinks of those naughty white kitties.

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The Greedy Kitten (?) Pams-Pictorama.com collection

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The Foolish Kitten, Pams-Pictorama.com collection

Finally, this is clearly a deep area of collecting and I offer a few highlights of other covers and games, pulled off the internet and into a slideshow below.

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High Five Kitty

Pam’s Pictorama Photo Post: There are lazy times when I like nothing better than to take a long stroll through ancient press photos on eBay. As Pictorama readers know, I purchase the occasional one, but I also enjoy the trip along the way. Comic and human interest photo filler for newspapers appears to have been more prevalent and somewhat more freewheeling than today – although perhaps I am just reading the wrong papers now. Strangely these photos are generally dated with a month and a day and not a year, so we don’t know exactly where in the early part of the 20th Century this one falls, but we do know that it was set for publication from the Acme Roto Service for release Sunday, May 29 or Saturday, May 28, to papers not having a Sunday edition.

The caption was to read, ‘Big One for Me’ ‘What’ll you have, Fifi?’ asked a visitor at the bar who was buying drinks for the house. ‘Make mine a long, tall, cool one,’ answers Fifi, using his forepaws to show the bartender the size. I raise an eyebrow at Fifi being a he, but will have to let that slide I guess. Fifi, if indeed that is his name, has a great look of intensity and some annoyance in this photo. Clearly he was born decades too early and should have been doing cat videos on the internet during today’s generation of kitties. Most memorable for me are the patti-cake playing cats who do a slo-mo fight to a narration of patti-cake, but a quick search turns up numerous others. Cats are standing up and gesturing with their paws all over the world and we love recording it with gif’s and on youtube. (This of course leads to cat boxing, a subject previously covered in my post Powo! Cat Boxing and Cat Boxing, Round 2.)

Since I never had a cat do this before Cookie and Blackie, I assumed it was perhaps an evolutionary advancement in 21st century cats. However this photo is here to remind me that, once again nothing is new that isn’t also old as well. To my surprise both our cats do this spontaneously, but Cookie much more than Blackie. She especially likes to hop on a small rocking chair and let it rock gently (adds urgency perhaps?) and reach up with a star fish paw for your attention and bam, a little high five along with a chirp. Blackie much more likely to reach the occasional, languid paw up, almost more of a stroke, for your attention. (And that says all anyone needs to know about their personalities and the differences.) When the cats were tiny they would stand on their haunches in unison chattering, paws outstretched, when Kim would exercise with an old paint pole, back and forth over his head.

This barmen cat is a solid citizen so we will assume he was the recipient of many complimentary bits off the blue plate special of patrons at lunch time – or there was a plentiful rodent population at his disposal, my guess is both. This photo pre-dates the high five as we know it, and so our friend the bartender doesn’t quite know what to do in response and gestures unconvincingly. I do like the idea that Fifi is requesting a large, perhaps frothy drink. “No, I want it this high!”

This photo reminds me of a restaurant I used to frequent when I lived in London. It was in Holland Park and was sort of upscale so I didn’t go so very often. However, in the bar area there was always a rather amazing buffet of various foods including a beautiful plate of salmon trout. Same bright orange as salmon, but a much smaller fish that I only ever saw in Britain. (Turns out that it is of the rainbow trout family and is also, less attractively, known as steelhead.) Anyway, the beautiful and well mannered cat of that bar was always parked provocatively under the plate of salmon trout. I inquired and was told that kitty was very well-behaved and never helped him or her self, although was known to have a portion slipped to him now and again. So there he remained, ever hopeful.

Black Cat Town

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Pam’s Pictorama Post: You can imagine my happiness at finding this little gem, while searching for tax documents, tucked away in our flat files a few weeks ago, Doin’s and Styles In Black Cat Town. Have to love that! I remember buying it (I believe I paid up for this one), but a long time ago. While it isn’t terribly fragile, it is hard to display and so I tucked it away until now. I have given you select highlights above, not the entire booklet. While the ribald and wonderful early Black Cat Hosiery advertising items are extant and sought after today, much to my surprise it was not so easy to find a history or timeline of the company online.

What follows is what I have pieced together. However we here at Pictorama are prepared to stand corrected by the more knowledgable of you out there in Readership Land. It appears that the Black Cat Hosiery Company of Chicago-Kenosha, Wisconsin was founded in the 1897 by Samuel T. Cooper. (He’s interesting enough in appearance that I have snatched up and included his photo below as well.) Its black cat icon became an immediate favorite. (See my version of the stand alone cat advertising at bottom – this item was previously featured in the post found here – Time Out for Our Sponsor.) It was beloved and exploited to maximum effect, such as this 1906 booklet. I believe the use of it, to a greater or lesser degree, continued at least into the 1920’s, although I could not find any confirmation of that. In addition, if I understand correctly, this company started manufacturing underwear (union suits) in 1901 under the name White Cat. Their white kitty mascot never caught on or became as fleshed out as the toothy and wonderful black kitty fellow. I show White Kitty and Mr. Cooper below. Ultimately, the company eventually evolves into Jockey underwear of today.

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White Cat Union Suit advertising, not in Pictorama collection

Samuel T. Cooper

Samuel T. Cooper

 

Our amazing little booklet has credits for both author, E. Brate Rogers, and artist, Frank Swick. A search on Mr. Rogers turns up a fairly entertaining letter he wrote to a trade journal called The Inland Printer in 1902, where he complains about copywriting correspondence courses – how these rogues cannot even put together a sentence and want to charge $30 to teach people how to copy write. As per this letter, Mr. Rogers outlines how he was well experienced writing about socks, hose and other mercantile endeavors, and therefore was already vastly experienced when he penned the verses for this booklet in 1906. Meanwhile, Swick seems to have been a popular illustrator of the day churning out work for magazines like Collier’s, posters, prints and advertising work such as this. I don’t know if he is responsible for the iconic smiling Black Cat or/and the more straightforward White Cat, but he does not stint on his illustrations and goes to town here, as does Mr. Rogers. This booklet was designed to go straight to the consumer and the back pages assure, If your dealer does not handle ‘Black Cat’ Hosiery, note the styles and following prices, and send to us with price, stating style and sizes desired, and we will forward them free of charge. (An early free shipping campaign.)

The entire booklet is written in verse and closes with, Mothers dear, just lend an ear – Stockings, none to mend! Black Cat Brand the games withstand, When children tear and rend. Peep! Peep! Fast asleep: Stockings right in sight: ‘Bless my soul! Not a hole!’ Ho-o, um!…good folks…Good night! I especially love the back cover, shown at top, with a photo of the factory (too small to see if it is decorated with black cats – I assume it must be!) and best of all, this photo of one of Blackie’s ancestors, curled up in front!

 

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Black Cat Hosiery Display card, Pams-Pictorama.com